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SAP C_C4H260_01 : SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation

C_C4H260_01 real exams

Exam Code: C_C4H260_01

Exam Name: SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation

Updated: Sep 05, 2026

Q & A: 91 Questions and Answers

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About SAP C_C4H260_01 Exam

SAP C_C4H260_01 Exam Syllabus Topics:

TopicDetails
Topic 1
  • Describe Contact to Lead-Opportunity process
  • Explain the option for anonymizing contact information
Topic 2
  • Explain the concept of the marketing calendar
  • Setup Marketing Permissions Checks and configure workflows for business objects
Topic 3
  • Set up data replication between SAP Marketing Cloud and SAP Cloud for Customer
  • Explain the technical foundation of segmentation
Topic 4
  • Describe how to set up integration scenarios and the ways to integrate ERP in context of Marketing Resource Management
  • Explain the Analytics and Report Gallery including Analytics Stories and Operational Reports
Topic 5
  • Explain the concept of campaign categories and their actions
  • Campaign and Journey Orchestration
Topic 6
  • Explain the concepts of Best Record and Score Builder capabilities
  • Explain the concepts when integrating SAP Marketing Cloud with other solutions like SAP Sales Cloud
Topic 7
  • Explain the data model and how to enhance the data model
  • Explain the Account Based marketing process as well as the process of defining a new lead stage

Reference: https://training.sap.com/certification/c_c4h260_01-sap-certified-technology-associate---sap-marketing-cloud-2002-implementation-g/

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