Salesforce AP-216 : Marketing Cloud Personalization Accredited Professional

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Salesforce AP-216 Exam Syllabus Topics:

Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:

1. Which two items can be included in the total engagement score calculation?

A) Visits
B) Identity merge date
C) Time of Day
D) Actions

2. What are the components of an interaction studio web campaign? [check]

A) Email capture, homepage, and product requisite
B) Configured recipe, visitor profile, and content window
C) Experience, template, and content Zone
D) Affinity, infobard and attribution window

3. If you want to compare the completion of two objectives based on a filter, what report would you use?

A) Visitor behaviour report
B) Referring sources report
C) Goal completion report
D) Goal comparison report

4. What are IS machine learning powered algorithms called?

A) Machine Learning Tools
B) Einstein Decisions
C) Data Science Workbends
D) Einstein Recipe

5. Which three components of a server side campaign must be coded by a developer?

A) Tracking of campaign statisticsd
B) Campaign Setip
C) Content Selection
D) Parsing the JSON Response
E) EVENT API Request

Solutions: